With so many inspirational athletes vying for the gold at the Winter Games right now, it’s easy to get inspired. However, we don’t hear enough about the athletes who couldn’t make it due to injury, or about the weekend warriors who left their dreams of becoming an Olympian behind. At RockTape, we’ve heard it all. We’ve heard from the people who’ve been injured – from car accidents, to horseback riding, and the gym. Pro athletes to soccer moms. A lot of times it can be quite overwhelming to hear these stories. Debilitating discomfort*. Terrible diagnoses. “You’ll never run/bike/swim/lift again,” they’ve heard. Hell, we’ve heard it. Everyone has a story. A life-changing cycling fall. A blown-out back. Sprains. Meet Sierra Quitiquit. Here is her story.
We recently flew to Park City Utah to score some free ski lessons and tag along for her rehab appointment at Mountain Top Physical Therapy. Then we filmed our first commercial… slated to air on NBC Feb 9 – Feb 25, 2018. Check it out! 👇